Packaging & Packaging Waste RegulationPPWR
PPWR sets recyclability, recycled-content, minimisation and labelling rules for all packaging placed on the EU market. Regonance assesses your packaging and surfaces the gaps.
The concrete categories in scope
Anyone placing packaged goods on the EU market — every physical-product seller. Heavy impact on high-packaging categories (cosmetics, food-adjacent, fragile goods). Agencies managing packaging declarations across clients.
What PPWR obliges you to do
Recyclability & recycled content
Packaging must meet recyclability criteria and minimum recycled-content thresholds — phased to 2030.
Minimisation & format rules
Excess and empty space are restricted; certain single-use formats are banned outright on phased dates.
Labelling & declaration
Harmonised material labelling, a packaging declaration of conformity and role-based obligations (manufacturer, importer, AR).
Key dates and what they trigger
PPWR adopted
Regulation (EU) 2025/40 published and adopted.
First obligations phase in
Initial recyclability and labelling obligations begin to apply across member states.
Major thresholds
Recyclability classes, recycled-content thresholds and certain single-use format bans take effect.
From exposed to audit-ready
Six readiness checks Regonance turns from gap to source-traced for PPWR.
What the platform does for PPWR
Available on Growth, Pro and Agency.
Map each packaging component
Primary, secondary and tertiary packaging captured with role, material and supplier — one source of truth.
Assess against the phased thresholds
Recyclability classes, recycled-content percentages and format restrictions checked per component against PPWR's 2026 → 2030 schedule.
Generate the packaging DoC
Structured declaration of conformity ready to share with retailers, marketplaces and member-state authorities.
The gaps we see most often on PPWR
- Packaging role / obligation unconfirmed for the entity placing on market
- Recyclability of primary or secondary packaging not assessed
- Recycled-content percentage undeclared per packaging type
- Over-packaging or empty-space issues vs the minimisation rule
- Missing harmonised material labelling on packaging
- No packaging declaration of conformity prepared
Every PPWR finding is source-traced — what the gap is, where it came from in your inputs, and the remediation step. A readiness report, not a verdict.
PPWR questions, answered
Does PPWR apply to my packaging?
If you place packaged goods on the EU market, yes — PPWR covers essentially all packaging, primary, secondary and tertiary.
When do the rules bite?
Obligations phase in from 2026, with the major recyclability, recycled-content and format-ban thresholds landing by 2030.
What are the recycled-content rules?
Minimum recycled-content thresholds apply on a phased basis, varying by packaging type and material.
What is a packaging declaration of conformity?
A document declaring the packaging meets applicable PPWR requirements, tied to your role in the chain.
Is a Regonance PPWR report legal proof?
No — it's a readiness assessment with source-traced findings. Informational guidance, not legal advice.
Get an audit snapshot for PPWR
One workspace. Eight EU regulations. Source-traced findings, defensible reports.
AI-assisted informational guidance, not legal advice. Validate scope and obligations with a qualified advisor before acting; consult the consolidated text on EUR-Lex for the authoritative legal source.